Originally the cornerstone piece of the business, the signature blazers featuring zip-in collars have become just a small sliver of the full-fledged ready-to-wear range. This season, designers Veronica Swanson Beard and Veronica Miele Beard, featured on Ovation’s Fashion Fund, were thinking about the kind of hip girls who party on the drag between the Beverly Hills Hotel and the Troubadour in West Hollywood. The design duo, who are sisters-in-law, presented their latest collection at The High Line Hotel on Wednesday. “Our girl spends all of her time between the Beverly Hills hotel and the Troubadour, and these are the outfits she wears in her adventures,” stated Veronica Swanson Beard. “Always with a bohemian flair” added Veronica Miele Beard.
Originally the cornerstone piece of the business, the signature blazers featuring zip-in collars have become just a small sliver of the full-fledged ready-to-wear range. Their fall line featured everything from gaucho pants, jacquard sweatshirts and raccoon-collared jackets to printed chiffon maxi dresses and sleek black jumpsuits.